Copy On Purpose
Strategic Web Writing - One Healthy Key to Your ResultsYOU’RE in the business of helping adults to become their best selves with products, courses or coaching relevant to their interests and needs.
I’M in the business of writing – conversational, clear, and convincing articles, stories and webcopy – so your clients have the information they need to make the best choices for themselves.
Among other things I write:
long and short form information packages, and supporting copy
email campaigns, landing and order pages,
brochures and detailed copy for client use
newsletters
website copy
long and short articles

What you say and how you say it on your web pages DOES make a difference! If yours aren’t working the way you want them to, I can help with that.
Is it all about who sells the cheapest? Surprisingly NO! Obviously money matters, but statistics show that people will more often buy from someone they trust than they will buy the cheapest. What buyers want is VALUE – they want to know that their purchase is worth the price and that you’re standing behind your products.
Since your internet presence may be the only way a prospective customer knows about you, why not offer them something small every time they come into contact with you – a helpful idea, useful information, tips, a newsletter, an e-book, a football schedule, a thank you …
Obviously money matters, but statistics show that people will more often buy from someone they trust than they will buy the cheapest.
What buyers want is VALUE – they want to know that their purchase is worth the price and that you’re standing behind your products.
But how do you set yourself apart from your competition?
Since your internet presence may be the only way a prospective customer knows about you, why not offer them something small every time they come into contact with you – a helpful idea, useful information, tips, a newsletter, an e-book, a football schedule, a thank you …
✔ a background of hands-on course development and delivery, promotion and facilitation provides a solid foundation to produce the results you need.
✔specialty focus on promotion helps you attract your ideal clients and persuade them to trust and buy from you.
